Feminism is the the theory that women should be equal to men meaning they should have equal pay rights, equal working rights etc. Feminists around the world see the media as a way of making women powerless in the world as they believe men are usually the main character of a film and come across as being the good looking ‘macho’ type.
The academic femist theory first started in 1970 because of women wanting more rights as they felt underpowered by men. The main theory that is mostly known around the world for feminism is Laura Mulveys male gaze theory which suggest that women ae portrayed in a certain way for males only to look at and not be used as a central character for a film. Feminists see this theory as men showing their power in the media such as making a women be a lower rank in the army with a male actor being the higher officer bossing her around.
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